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Recent environmental events have sparked young Americans to investigate the issues impacting wildlife. For more than 30 years, Procter & Gamble’s Dawn brand has been dedicated to helping save oiled birds and marine wildlife from both natural and man-made disasters. Dawn’s Junior Wildlife Champions education and activity program expands this three-decade commitment by providing teachers and families with new in-class lesson plans and at-home experiments that teach kids the importance of helping to rescue and protect wildlife. Working closely with International Bird Rescue (Bird Rescue) and The Marine Mammal Center (TMMC), Dawn collaborated with Discovery Education to help elementary school-aged children explore wildlife issues and get involved in their own ways. The three environmental science lesson plans are available in English and Español at www.Facebook.com/DawnSavesWildlife and at www.DiscoveryEducation.com/Dawn.
“The Junior Wildlife Champions program is especially timely for parents and teachers to marry current events with education,” said Jay Holcomb, Director Emeritus of International Bird Rescue. “We are thrilled to see this movement proactively promote all Americans—at every age—to be responsible stewards for our environment.”
The program also spotlights three Junior Wildlife Ambassadors for their exceptional efforts. Gavin, age 7, Ellie, 10, and Olivia, 11, have used their interests and passions to help in their own unique ways. Gavin educates children and adults on beach and ocean cleanup through his “Rescuing the Ocean” activities and website. Ellie is working toward a goal of raising $2,000 this year via bake sales and activities, bringing her total to nearly $5,000 for The Marine Mammal Center. Olivia is a budding ornithologist and wildlife artist who released her first book, “Olivia’s Birds: Saving the Gulf,” which features her hand-drawn illustrations, bird facts and photos.
For more information about Junior Wildlife Champions, visit Facebook.com/DawnSavesWildlife.
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