Advanced Search
Current and Breaking News for Professionals, Consumers and Media

Click here to learn how to advertise on this site and for ad rates.

Alcoholism Issues Author: Staff Editor Last Updated: Nov 30, 2017 - 10:08:27 AM

Movies Wield Powerful Influence on Drinking Habits of 10- to 15-Year-Olds

By Staff Editor
Nov 30, 2017 - 10:04:29 AM

Email Newsletter icon, E-mail Newsletter icon, Email List icon, E-mail List icon Sign up for our Ezine
For Email Marketing you can trust

Email this article
 Printer friendly page

( - Early adolescence is a high-risk period for alcohol experimentation and initiation. Adolescent drinking is linked to exposure to alcohol use in the media. This study examined the influence that movie portrayals of drinking may have on the onset of drinking among 6t, 7 and 8 graders, and the impact that viewing the movie with a friend or parent might have. Researchers also examined movie influence across a spectrum of early-drinking milestones: sipping alcohol (but not consuming a full drink), consuming a full drink of alcohol, and engaging in heavy episodic drinking.

Researchers analyzed data taken from a sample of 882 middle-school youth (52% female; 24% non-White) enrolled in an ongoing study on alcohol initiation and progression. They measured exposure to alcohol content in films (with contemporary movies content-coded for the presence of alcohol), estimated the hazard of initiating alcohol use a function of exposure, and adjusted associations for pertinent demographic, personality, and social-influence factors.

Results showed that exposure to alcohol content in the movies was pervasive.  Typical adolescents were exposed to hours of on-screen drinking and this exposure predicted an earlier onset of alcohol involvement that included sipping, consuming a full drink, and heavy drinking. Viewing movies with friends appeared to augment the exposure effect, compared to viewing movies with parents, which did not appear to affect alcohol initiation. Study authors recommended further investigation of the influence of alcohol-exposure in films on underage drinking – especially when viewed with friends and peers – as well as limiting exposure and increasing Federal Trade Commission oversight of movie ratings to prevent underage drinking.



Top of Page

Alcoholism Issues
Latest Headlines

+ Smartphone App Now Recognizes Fetal Alcohol Spectrum Disorders
+ Study Shows Lithium Chloride Blunts Brain Damage Linked to Fetal Alcohol Syndrome
+ Movies Wield Powerful Influence on Drinking Habits of 10- to 15-Year-Olds
+ Military Sexual Trauma Among Men Is Prevalent and Predicts Alcohol Problems
+ Holiday Festivities Can Make It Easy to Overdo Alcohol Consumption
+ Early Adolescent Drinking Increases Risk of Problem Drinking by Age 17
+ 5 Sicknesses Related To Heavy Drinking
+ Ibuprofen May Block Damage From Fetal-Alcohol Exposure
+ Human Genetic Variation Influences Alcohol’s Sedating and Stimulating
+ Simple Blood Test Identifies Critically Ill Patients Who Misuse Alcohol, Study Finds

Contact Us | Job Listings | Help | Site Map | About Us
Advertising Information | HND Press Release | Submit Information | Disclaimer

Site hosted by Sanchez Productions