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Sponsored by NWF, National Wildlife Week (March 15-21) encourages kids to unleash their wild child to learn, explore, discover and imagine, surrounded by a world of green. The 2010 theme, Be Out There At Home, School and Play, will bring children and their families together in nature, get schools involved in going green, and will show kids how the outdoors can be a favorite play space. The rise of the indoor childhood The first National Wildlife Week observance took place more than 70 years ago when kids spent time climbing trees, skipping stones, and running barefoot in the grass. Oh, how times have changed. Today’s average child spends only 4-7 minutes outside each day. Compare that to the astounding 7 hours and 38 minutes per day the average kid spends engaged with electronic media, according to the Kaiser Family Foundation. “We’re raising a generation of indoor children who are missing out on the simple joys found in nature,” said Rebecca Garland, Executive Director of NWF’s Be Out There movement. “Our kids need to know why they call it the great outdoors.” Lack of outdoor time has been linked to childhood obesity, depression, stress, and ADD. Time in nature improves children’s physical, mental, and emotional health, boosts classroom performance, and encourages conservation stewardship. First Lady Michelle Obama’s new anti-childhood obesity initiative says “Let’s Move”. National Wildlife Federation says “Let Move–Outside”. Resources National Wildlife Week: www.nwf.org/wildlifeweek The National Wildlife Week website offers Be Out There resources for kids, parents and educators, including an official Family Activity Passport with a week’s worth of local plant and animal watch lists and fun nature-themed games. NatureFind: www.nwf.org/naturefind This database helps families locate nearby outdoor recreation spots where National Wildlife Week is in full swing. Educator Activity Guide: www.nwf.org/Get-Outside/Be-Out-There/Events/National-Wildlife-Week/At-School.aspx This resource offers teachers and administrators tips and activities that can be used to green schools through NWF’s Eco-Schools USA program. A part of National Wildlife Federation’s Be Out There movement, celebrating National Wildlife Week is a way to develop happier, healthier kids with a lifelong appreciation of nature. Don’t forget to spring forward your clocks on March 14, and enjoy one extra hour of daylight outside during National Wildlife Week, March 15-21. Visit www.nwf.org/wildlifeweek for simple, fun ideas that can be done almost anywhere, and get wild, child! Subscribe to our FREE Ezine and be eligible for Health News, discounted products/services and coupons related to your Health. We publish 24/7. HealthNewsDigest.com We videotape Press Conferences, produce Satellite MediaTour's, B-rolls, PSA's, - all with distribution: HealthyTelevisionProductionstvmike13@healthnewsdigest.com Top of Page 
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