From HealthNewsDigest.com

Disease
COPD: One of the Most Confusing Healthcare Marketing Campaigns Ever!
By
Sep 22, 2008 - 2:47:30 PM

(HealthNewsDigest.com) - Wife to husband returning from doctor’s visit: “Hi honey, what did the doctor have to say?”
“The doctor said I have C…..C….hold on, let me get the brochure. I have COPD.”
Wife: “What the hell is that? My God, Is it contagious?”

If you are in the Healthcare field, quick, think and tell us what COPD means. Don’t cheat. No googling. If you are among the numerous healthy lifestyle consumers who read us, I would bet the vast number of you haven’t got the slightest idea, because you’ll never remember it. Probably the only people who know the answer are those who keep trying to “breathe” life into it. Ok, I won’t tease you any longer. Please click here for answer, and tell us if you have a better idea: COPD

I would love to hear from those who think they have a better idea for this marketing/pr campaign… Mike McCurdy, Founder/Publisher - HealthNewsDigest.com

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