Beauty
Wrinkle Wars - Wendy Lewis Takes a Fresh Look at Renova®, an Old Favorite
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Jul 22, 2007 - 11:54:11 PM

Wrinkle Wars; Wendy Lewis Takes a Fresh Look at Renova®, an Old Favorite


(HealthNewsDigest.com) - You may not be able to control how fast you age, but you can control how well. Brown spots, inflammation and lines aren’t inevitable – they can be minimized with conscientious skin care and sun protection. But it requires some careful consideration of about what you put on your face to combat the external forces that wreak havoc on your skin’s structure.(Wendy Lewis, Beauty Columnist - HealthNewsDigest.com)


The biggest question on the minds of women anxious to restore their youthful skin is what really works. If you are tired of trying every pricey moisturizer that hits the beauty counter, why not go for something that actually has hardcore scientific evidence. As the first FDA approved prescription strength drug for aging skin, Renova® can turn back the clock.

If you’ve used and loved Retin-A® to treat your acne, you’ll be thrilled to learn that the benefits of tretinoin will carry you through to your golden years. This potent vitamin A derivative is also the miracle behind the wrinkle-fighting Renova® 0.02% which works to repair present photodamage and rebuild the skin’s collagen barrier. The newer, gentler strength is suitable for all skin types and easy to tolerate without side effects, peeling or redness.

UVA and UVB rays are the most dangerous aging culprits, particularly during the summer season. While damage is a gradual process, so is treatment. The earlier you add Renova® to your treatment regimen, the sooner you’ll see results. As with Retin-A®, you’ll begin to see changes for the better from daily use of Renova® over the course of about six weeks, and more dramatic reduction in fine lines will occur over six months. I started on Renova® years ago to forestall lines and wrinkles. A longtime favorite of dermatologists, it is an elegant, creamy formulation, and has the texture of a rich emollient night cream rather than a prescription ointment.

Renova® will make your skin sensitive to the sun, which means you need to be even more proactive about applying an SPF15 daily. You must wear sunscreen even if you’re only walking to and from your car or hailing a taxi. Incidental sun damage is lurking everywhere. Otherwise you’ll be turning the clock forward and wasting all the anti-aging progress you’ve made! P.S. Don’t forget to apply to face, neck, chest and hands as well, to lighten dark spots and keep lines at bay. www.aboutrenova.com

Wendy Lewis & Co Ltd offers private image enhancement consultations in New York and London, and via phone and email from all over the world, for both men and women. Wendy’s 10th book, Plastic Makes Perfect: The Complete Cosmetic Beauty Guide (Orion) - available for pre-order on Amazon.co.uk. www.wlbeauty.com, wlbeauty@aol.com.

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